How do you make sure that your patients, shoppers or exhibitors can find their way around in your building or venue without having to ask for help, taking up your valuable and limited staff resources! Do you want to free up space on your walls or maybe you have an event where permanent fixtures are not permitted? Maps are now outdated and can be extremely hard to make sense of. So, what’s the alternative? Make way for the Wayfinder….
If you haven’t yet seen this map like screen in your local hospital or shopping centre, then you soon will. Guided wayfinding is now hugely popular amongst companies wanting to maximise the use of public self-sufficiency. Taking away the need for physical staff to be present to deal with customers who are simply trying to get directions.
Here is an example of a Wayfinding solution we designed with one of our partners Elo Touch.
Wayfinders are strategically placed throughout buildings or venues and have the capability to pin point the user’s current location and direct them to the desired destination with the use of moving arrows. Users can search via floor, shop and a whole range of other pre-designed destination choices.
Just think about how many customers are lost because of not being able to find the store or stand they are looking for. On the other hand, Wayfinders also help give brands visibility when customers may be searching for something similar.
At SMS we are all about integration and design. We love that we have the ability, to take digital and make it synchronise with the existing environment whilst still looking great! Our Core range makes our products accessible for brands with lower budgets while our Advanced and Tailored options allow for basic customisation all the way through to full on bespoke design solutions that are completely unique to your brand and project. We work closely with you to make sure that the final product has all the features you need, plus we can even help you with the ideas too!
We can help to make wayfinding seamlessly integrate in to your interior design aesthetic or customise the solution giving it that wow factor that really stands out and creates an impact at events and exhibitions, where finding your way around is key!
If you would like to know more about how we can help you, just get in touch via How To Buy. We’d love to hear from you!